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The digitalization of payment methods is not just about replacing physical cash with digital; it's about making the transaction invisible, secure, and universal. At Bemobi, we believe that technology should serve to remove barriers, especially in essential services like connectivity.
It is with this spirit of technological leadership that we announce the strategic expansion of our partnership with Mastercard. We are taking a decisive step to elevate the standard of security and usability in digital top-ups across Brazil, orchestrating the implementation of a robust ecosystem aligned with Mastercard's global goal of tokenizing 100% of digital transactions by 2030.
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Our role as an innovation enabler allows mobile operators to offer their users the most modern global payment technology:
Bemobi is leading this transformation in Brazil in a phased and strategic manner. In this initial stage, these technologies are already being implemented on Web top-up channels, starting with TIM's operations. The goal is to ensure that the top-up experience via browser—whether on desktop or mobile—has the same fluidity as a native application.
But the vision is broader: soon, we will expand this integration to the applications of all partner mobile operators.
By orchestrating these technologies, Bemobi reaffirms its commitment to connecting the world's most advanced solutions, such as Mastercard's, to the reality of the Brazilian consumer, driving the digitalization of top-ups with intelligence and scale.