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December 2024 – Bemobi, a leader in payment solutions for essential recurring services, has announced the launch of Click to Pay functionality in its digital payment solutions. This innovation, introduced in partnership with Mastercard, a leading technology company in payment systems in Brazil, offers a faster, more secure, and convenient payment experience. It allows users to perform seamless transactions with just a few clicks. Initially, the functionality will support credit cards, with debit card support to follow in the second phase.
Click to Pay simplifies the checkout process by eliminating the need to manually input credit, debit, or prepaid card details for each transaction and avoids repetitive user validation steps. The solution enhances security through tokenization technology, which replaces a card’s 16-digit number with a unique alternative number, or "token." Each token is specific to a device, website, or shopping app, adding multiple layers of protection. This adoption not only improves banks’ approval rates but also significantly reduces fraud.
Through this new partnership, Bemobi has integrated this technology into its Smart Checkout, already used by various essential recurring service providers, including major telecom operators in Brazil such as Vivo, TIM, and Claro, as well as top utilities like Energisa and Equatorial. It is also used by education sector companies such as Grupo Salta and multiple internet service providers.
Our mission at Bemobi is to make payments simpler and more accessible, and Click to Pay is a significant step toward that goal. This feature gives users another secure option for card registration.
Felipe Goldin, CTO/CPO of Bemobi
Bemobi’s payment platform currently processes over BRL 8 billion annually. Its clients' potential payment volume (TPV) exceeds BRL 200 billion annually in sectors that collectively generate over BRL 500 billion in recurring services within Brazil alone.
Click to Pay offers a simple and convenient solution while maintaining the high security standards consumers expect from a brand like Mastercard. We are excited to collaborate with Bemobi to bring this technology not only to Brazilian consumers but also to drive and strengthen the digital transformation of financial services, offering a faster and safer payment experience throughout the customer journey.
Leonardo Linares, Senior VP of Client Solutions at Mastercard Brazil
By the end of the decade, Mastercard aims to eliminate the need for manual card data entry and the use of static or temporary passwords in online commerce. Powered by tokenization, Click to Pay is one of the technologies streamlining consumer payment experiences while enhancing the security of digital transactions.