Innovation in Education: All the latest from the SuperApp by Agenda Edu

With over 2.5 million active users, more than 3 thousand client schools, and revenue exceeding 140 million reais in 2023, Agenda Edu continues its trajectory of innovating in education in Brazil.

Agenda Edu is the leading SaaS platform for digital engagement, billing, and payments in the Brazilian educational sector. Founded 10 years ago with the purpose of connecting people and simplifying educational journeys, it has evolved into the most comprehensive education SuperApp, offering an integrated solution from start to finish.

Now, Agenda Edu has announced updates to its SuperApp, focused on simplifying school routines and further enhancing the relationship between schools, students, and families.

Multichannel Communication

One of the main updates to the SuperApp is multichannel real-time communication, powered by channel management.

This solution offers a secure and efficient alternative through WhatsApp, allowing schools to control and maintain the entire message history, ensuring compliance with the General Data Protection Law (LGPD) and user security.

Additionally, service management enables effective handling of family and student requests, with various analyses of the level of service, response time per channel, and control panels to guide decision-making in schools.

Digital Engagement Platform

Educational institutions can create dynamic modules for a variety of actions, such as announcements, bulletins, daily logs, attendance, photo galleries, events, activities conducted, and even a virtual store with offer segmentation, according to the demands of each course, and payments directly through the application.

Another advantage is the ability to pay tuition fees, digitally sign contracts with legal validity, and schedule reminders for signing these documents quickly and conveniently.

We've managed to bring together in one place, our SuperApp, all the resources that schools and families need to follow students' school routines completely and practically, simplifying the educational journey.

Anderson Morais, co-founder, and CEO of Agenda Edu

Integrated Digital Payments

The acquisition of Agenda Edu at the end of 2023 by Bemobi, a leading company in the recurring payments sector in Brazil, serving 7 out of the country's top 10 recurring service companies, including giants in the telecommunications, energy distribution, and education sectors, paves the way for a new era of efficiency and convenience in school payments.

Client schools have access to a wide range of payment options, from installment plans up to 24 times to recurring and automatic monthly charges. Additionally, the solution offers the convenience of payment through PIX, bank slip, and credit card, all on a single integrated platform and with a reduction of up to 80% in the time spent managing school collections.

Agenda Edu's new payment solution also brings other specific innovations for the educational segment, such as:

• Integrated anti-fraud solution: Specially optimized for education, the solution significantly increases the transaction acceptance rate, reinforcing the security and reliability of the payment process.
• Omnichannel collections, segmented by customer profile: The platform allows for personalized collections in an omnichannel model, covering both physical (POS) and online environments, through mobile applications, web, chatbots, payment links, and IVRs, adapting to the specific needs of each customer.
• Intelligent retries and network token: A solution optimized to maximize the conversion of recurring payments, adjusting to the particularities of each brand and card issuer, allowing for the automatic updating of cards in case of expiration or replacement due to loss or theft.
• Installment offer model for monthly fees: This innovation enables the offering of installment plans for monthly fees, helping to reduce delinquency, decreasing the need for working capital, and presenting advantages for both companies and end consumers, who gain greater payment flexibility.

These improvements eliminate the need to deal with multiple independent providers and result in an average increase in efficiency in recurring billing of 10 to 15% compared to traditional models.

For educational institutions, this integration provides a significant reduction in delinquency and increased customer loyalty.

For the end consumer, in this case, families, the solution, integrated into the Agenda Edu application, offers greater convenience and ease in bill payment.

Anderson Morais, co-founder, and CEO of Agenda Edu

If you'd like more information about Agenda Edu's innovative solutions for the educational sector in Brazil, you can do so by following this link.

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